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In the current general cultural milieu of the Western world, expression of desire allows emotions to be actively encouraged, actively stimulated, and over-blown, all within the contextual appreciation of this as something healthy.
If one has a desire, one is encouraged to fulfill it. If one has an emotion, one is encouraged to stimulate it, to bring it to development by expressing it. Generally, this is seen as a healthy thing to do, while actually, in terms of karmic development, this approach tends to create a disproportionate exaggeration of desire and attachment.